Forgive Me/Us Please This Yom Kippur & Every Yom Kippur

October 7, 2019 /

Dear Friends,

Over the next couple of days, I will be celebrating the Yom Kippur holiday…the holiest Jewish holiday of the year.  I got several comments and emails about this post when I originally wrote it several years ago, so I figured that I would post it yet again because the sentiment has not changed. Sorry for being lazy and recycling, but it is important for me to repeat these apologies again and again.  One can never apologize enough when wronging another person. So I am going to do just that.

As you may or may not have known, this week will mark the culmination of the 10 days of penitence in the Jewish religion.  As you also may or may not have known, for no particular reason, I am not the most religious person in the world, but do have full respect for all religions and races.  That being said, Rosh Hashanah and Yom Kippur are holidays where I do go to temple to pray, atone for my sins and celebrate the Jewish New Year. I also fast for Yom Kippur from sunrise to sunset give or take.  This new year is 5780. 

Yes, I know, you can’t believe that I sin.  Well, believe it or not, I am unfortunately not as perfect as I appear.  (This is where you are supposed to laugh).  Moving on.

As I sat at temple last week pondering a range of fleeting thoughts at the Rosh Hoshanah service, I came up with a blog subject.  I thought it would only be appropriate for me to atone for my sins on the corporate level.  Hint:  I am totally struggling for good blog subject matter so bear with me.  Anyhow,  I am gearing up to apologize for the sins that my family business may have committed against you, our valued customer.  Mind you, I personally do not like to hold grudges and hope that you don’t either as life is just too short to hold on to grudges. It’s also easier to be with someone than being against them.  So before I start laying on the apologies, if you plan on reading it, you will be inherently accepting the apologies from me and the companies run by my family. Here goes!

Forgive us for:

  • Late deliveries.
  • Early deliveries.
  • Deliveries to the wrong address.
  • Damaged boxes.  Even though that is usually the shipping company’s fault, but don’t tell them that I blamed them.
  • Short shipping.
  • Over shipping.
  • Back orders.
  • Not giving you credit.  
  • Giving you too much credit.
  • Shipping 10s, 11s, 12s, 13s, 14s, 16s, 17s, etc. when you wanted a 15 yard cut.
  • Shipping an entire collection minus the lead pattern.
  • Shipping a panel that is cut in the middle.
  • Shipping you fabric with a seam or a married bolt.
  • Not returning your call or email quickly enough.
  • Not following your explicit instructions.
  • Messing up the free project instructions.
  • Giving you misinformation.
  • Not meeting your delivery requirements.
  • Not getting you an invoice soon enough.
  • Being rude if that is how you interpreted the New Yorker’s in us and in me especially.
  • Ignoring you.
  • Whatever we may have done to have wronged you, our valued business partner.  (blanket listing)

I could go on and on with potential reasons to be apologizing, but I think you get the drift.  If you think of an apology that I have not listed, please consider it listed under the blanket listing. Like most businesses, we do try hard to improve our business each and every day and this is just another step in the right direction. 

I am confident that this atonement is just one additional step toward improving our business relationship.  So please accept my most heartfelt apology for any harm we may have done to you.  Moreover, if there is something bothering you about any of our companies or something we have done, please let me know so that I can try to fix it asap. You can email me at scott@jaftex.com.

Thank you for listening and thank you for accepting my apology.  And let us all say together, “Amen to that Scott.” And now we hug it out!  I am looking forward to a strong finish to 2019 and I wish you all a strong finish to the year.  Happy Jewish New Year to those that celebrate and those that don’t too.  Thanks for your partnership and friendship. We do appreciate you all very much and wouldn’t be here without you.

Sincerely,

Now Sin-free Scott & His Jaftex Companies

22 Comments

  • Robin Schlager

    October 9, 2019 at 6:51 am

    Oy Vey, I’m not a vendor, just a quilter who buys a lot of fabric! I’m curious, are you a Fortunoff from the family who’s store I grew up going to With my Mom on Long Island, NY? Happy New Year and hope you have an easy fast ……. Robin

    • Scott Fortunoff

      October 10, 2019 at 12:57 pm

      Hi Robin,
      We are distantly related, but only see them around town. We don’t do holidays or anything like that. Happy New Year to you too!
      xxoo
      scott

    • Scott Fortunoff

      October 10, 2019 at 12:56 pm

      Hi Cindy,
      Thank you so much. It was a nice holiday. You are too kind. Great to meet you as well.
      Scott

  • Pam George

    October 8, 2019 at 10:55 am

    This blog was new to me and I like your sincerity and LOVE your fabrics! Best to you on your holy days of celebration.

    • Scott Fortunoff

      October 10, 2019 at 12:22 pm

      Thanks Pam George. I like to try to be sincere…I think that’s a good business practice. Appreciate your kind words.
      Scott

  • HelenMarie Marshall

    October 8, 2019 at 9:29 am

    Anyone who brings to us Quilters the exquisite, the quirky, the colorful palette that you do, can be forgiven in perpetuity! Love your New York essence and your message. Happy new year.

  • PJ Cartwright

    October 7, 2019 at 10:06 pm

    I’ll accept your apology if you accept mine: for not ordering soon enough and then being irritated when you are out of stock (even though you told me more than once); for being reluctant to jump into social media; for being reluctant to change; and especially for not thanking you and your staffs often enough for all you do.

  • Ruth Davis

    October 7, 2019 at 3:14 pm

    I’m one of your customers you don’t have to apologize too. Your company has always been thoughtful and kind to me. And I like your fabrics!

    • Scott Fortunoff

      October 7, 2019 at 3:52 pm

      Hi Ruth,
      That’s sweet and I am glad to have one less person to apologize too. You rock!
      Scott

    • Kathi Kivi

      October 7, 2019 at 6:56 pm

      Scott I wish you an easy fast and a happy New Year. No apologies needed from you and your company. My apologies to you. As a customer we’re always wanting more … more fabric, more videos, more contests and giveaways. But at least we keep buying and quilting with Jaftex fabrics. 😉

    • Scott Fortunoff

      October 10, 2019 at 12:19 pm

      Kathi Kivi,
      Thanks for your nice message. It actually was an easy fast thankfully. You don’t need to apologize to me as you have only been nice. We are good. And yes, thanks for buying our fabrics.

      Scott

    • Betty

      October 9, 2019 at 7:37 pm

      The happiest of New Year 5780
      To you and your family.
      It wonderful that you celebrate your family and your religion.
      A great role model for your children.

  • Nancy Sadewater

    October 7, 2019 at 2:58 pm

    Virtual hugs to you and your staff and I hope virtual hugs from all I have sinned against as well. I hope you have a great time celebrating these holy days in your faith.

    • Scott Fortunoff

      October 7, 2019 at 3:52 pm

      Virtual hugs back at ya Nancy! Thank you for your kind message. I am sure it will be a lovely day of not eating. Take care.
      Scott