Welcome Fabric Fans!

It’s nice to see some new retailers taking part in the video challenge this year. I am very excited and encouraged thus far by the submissions. Let’s keep it going strong! I have noticed great improvements in the quality of the videos, in general, this year, especially since we started this challenge 7 years ago. Many of you have come a very long way and your videos are just amazing! Please continue to support this contest by encouraging business owners to make a Facebook live video. Also, please take some time to go to my @JaftexPresident – Facebook Page to enjoy the tours that are posted there so far. The videos…

Hello #ScottSentMe2024 Retailers & Consumers, We are a few weeks away from starting the #ScottSentMe2024 Challenge. Woooo Hoooo! This is where I challenge consumers to see how many fabric businesses (not big box retailers) they can visit from September 1, 2024, to November 30, 2024. By the way, did you hear we are going global this year? Any quilt shop in the world can be visited to be included in your total shops visited. I wanted to take the time to make sure that all retailers know that they can opt-in to the challenge. When I say opt-in, I just mean that they want to post their info on my…

As I hope you know by now, for the entire month of August, my company and I are hosting the Jaftex Video Challenge. This is where we challenge our valued fabric reseller customers to videotape a tour of their shop or to create some other sort of creative video that will be posted on their business Facebook page. I then share that same video on my @jaftexpresident – Facebook page. The winner typically is the one whose video receives the most views at the end of August. This year, we mixed it up with various other categories for customers to win. Today, I wanted to take a moment to tell you why…

Let’s face it, retail today is not just transactional.  It is “Retail-tainment” –interactive, engaging, and entertaining, allowing for personal discovery and driving makers to your shop or online storefront.  FreeSpirit gives you what you need to excite your consumers, especially with the July 2024 Release.  Let’s begin with the very well-received TIM HOLTZ ECLECTIC ELEMENTS PALETTE – a program designed to drive customers to shops every month for the pink, red, and orange Palettes.  Now, get ready to add to the Palette color stories with Yellow (January); Neutral (February); and Green (March) – 10 new fabrics each month on 10 yd. bolts. Tim Holtz Eclectic Elements Palette, top left to…

I hope everyone is having a great July and keeping cool. Now, before you heat up with excitement about these new lines, grab a cold drink as you read about the newest collections from Henry Glass & Co., Inc. The first collection in this release is Boho Buddies by Sharon Kuplack. This charming collection features cute animals with their favorite toys. From hula hooping to jumping rope, these animals know how to have fun. Create the perfect quilt for the little ones in your life by starting with the block panel. There are 15 SKUs in this group that ship in April 2025. If you like more saturated colors, then…

We are in full swing into the summer and it’s the perfect time to drool over some of the newest Studio E & Blank Quilting collections being offered for sale. Now grab an iced cold drink to keep you cool as you read all about the newest quilt collections that our reps and distributors will be showing their customers. Blank is strutting in strong with Alabaster Wings by Pattern Weave Studio. This stunning collection with 10 SKUs will make your next project dazzle with its intricate details. I love the damask in this group as it looks like tooled leather. There are four blocks in this group highlighting these majestic…

In 2002, our family’s world changed forever, when I heard the words, your son, Ryan, has bone cancer.  We were in total disbelief.  How do you explain to a 12-year-old what his life for the next year was going to be like?  Would he ever play the sports he loves again? Would he lose his leg?  Would he survive?  How will our family get through this? As a parent, you feel responsible for protecting and healing your child.  Then suddenly you can’t.  I realized I couldn’t cure Ryan, but I could do everything in my power to bring him comfort and make his hospital room seem a little bit more…

Instructions & Rules: Ideas for Filming Filming Suggestions & Advice in No Particular Order: Winners & Prizes: There will be several categories of winners. The Grand Prize Winner will be the video with the MOST VIEWS attained as of noon eastern standard time on Sunday, September 1, 2024. Other categories are listed below. You can only win one of the categories. Therefore, it would be in your best interest to get as many of your fans and followers engaged. Those who have won in the past CAN win again this year! Grand prize:  Your prize is that you just awesomely promoted your shop. You also did an amazing Facebook video…

The Fourth of July is only a few days away. I hope you have had time to finish your patriotic projects so you can display them this holiday. Let us get into my favorite shipping collections for July. For the Blank Quilting Corp., my favorite collection is the Land of the Giants. My boys would have loved this group to decorate their rooms when they were younger. The panel is a great element for a wall hanging or the center of a quilt design. Your kid will be roaring like the dinosaurs in this panel when you gift them a quilt made with it. How many of the dinosaurs can…