• Tales Of A Fourth Generation Textile Executive: Quilt Market In Review

    BOO!  Everybody relax!  I am NOT going to continue on with my tirade and crusade against the Quilt Market monopoly as we know it and how it has become way too costly to participate. I am actually throwing in the towel right now for reasons mentioned below.  I am very proud that I was able to start the dialogue, but you are now on your own.  Sorry.I will tell you that I received over 20 emails to my personal email account and every single one of those emails was in support of some Quilt Market change.  Some people were even harsher than I was.  (Another day, I will post a…

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  • Notes From A Fabric Rep: On The Road In Vermont

    Blog post written by Shelley Houis. Among the many pleasures that come my way in my travels as a Jaftex sales rep, is the opportunity to visit Vermont – especially in Autumn, when my route is ablaze with the brilliant reds, oranges, browns and yellows of the turning leaves. It seems that the coniferous trees are perfectly happy to provide a nice dark green counterpoint to the warm hues of the deciduous trees. I was almost stupefied by the splendor of it all yesterday while driving to a quilt shop at the very top of Vermont, almost at the Canadian border. As StudioE has said in their beautiful new line,…

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  • Tales Of A Fourth Generation Textile Executive: Post Quilt Market Complaint Line

    Before you delve in to this blog about the current problems of the Houston quilt market and market in general, I think it is important for you to take another look at a blog I wrote previously so you have a full understanding of the situation and where I am coming from.  Once again, this is not an attack on the people at Quilt’s Inc., this is about how the Quilt Market needs to evolve based on reality and come up with solutions.  If the Quilt Market doesn’t evolve on its own and embrace change, the people will speak and force an evolution.  I would like to reiterate some of…

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  • 85th Anniversary Quilt Shop Winners

    The winners of the 85th Anniversary Quilt Shop Giveaway are finally announced! Read the list below and see if your favorite quilt shop won.

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  • Tales Of A Fourth Generation Textile Executive: Studioe Reps Are Now Carrying The Stof Fabric Line

    Have you heard the news?  The sales reps that currently carry Studioe Fabrics, The Blank Quilting Corp. and A.E. Nathan Co., Inc. lines are going to be offering a new line for sale.  As of October 1st, the reps will also be carrying lines from Stof Fabrics of Denmark.  Stof has been a partner of my family of businesses for many years as an excellent overseas distributor.  In my concerted efforts to get more products for the sales reps to carry, I feel that this will certainly add to the diversity of the current offering.  I am very excited about this opportunity and feel that our team is going to…

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  • 85th Anniversary Blog Hop Winners

    The 85th Anniversary Blog Hop has come to a close and was a huge success! The projects shared were beyond beautiful. It was such an interesting experiment to see how a simple bundle of fabric could turn into so many unique and impressive pieces. We hope the blog hop left you feeling inspired and eager to create something new with fabric from the Jaftex Family of Companies. We can’t forget about the massive giveaway that was also part of the blog hop! Before we share the winners, here’s a reminder of everything that is up for grabs. 1st place: Winner receives a beautiful Janome S5, valued at $1500 AND 20…

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  • Tales Of A Fourth Generation Textile Executive: The Necessary Evil Of Quilt Market

    Some people live paycheck to paycheck.  Me, I am living blog to blog.   There is certainly a lot for me to talk about these days, so be sure to keep reading my blogs because things are going on in our industry..some for better, some for worse, but all very interesting.  You aren’t going to want to miss it because I try to tell it how it is and give you the inside scoop as I see it from an owner’s seat. I guess the elephant in the room right now is quilt market…so how about my two cents.To be quite honest, I am becoming more and more worried about…

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  • Scott Gets a Day Off

    It’s Monday. Scott gets a well deserved break with the family for Columbus day to see an Islanders game before the mad flurry that we call Quilt Market… Just for fun here is a a breakdown of the wildness that is called ‘getting ready for a booth exhibit’.  Did we pack all the signs that need to be hung?Are all the quilts pressed and ready?Did we order the right number of poles, chairs, lights, and don’t forget booth carpet cleaning?Does the camera have fresh batteries? Did we pack the colored dots for the swatch cards that allows us to keep them organized?Are all the designers scheduled for their demos, and what…

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